The event is being held at the Ricoh Arena in Coventry and is arranged by The Institute of Sales and Marketing Management.
Hailed as "an exciting blend of the latest sales techniques and ideas", this year's event features a number of influential keynote speakers.
Kicking off the conference will be an introduction by award-winning journalist Nadine Dereza, before Astra-Zeneca's global communication director Andy Bounds takes to the stage to discuss easy but effective ways to achieve new sales.
Other keynote speakers at the 2012 gathering include James Dening, the ex-head of enterprise sales at Amazon UK, and Olympic legend Steve Backley OBE.
Those attending Successful Selling 2012 should also check out this year's break out seminars.
Steve Backley will once again be on hand to deliver his speech on how to create a dream sales team, while Tony Hughes, who has worked for global sales organisations for over 30 years, will present a seminar titled Are you capturing value or giving it away?
Five-time New York Times/Wall Street Journal bestselling author Larry Winget will close out the event, after undertaking a presentation of how to be successful in sales management earlier in the day.
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Posted by John Oak
Hat Tip To: Salespeak News