Investing in the workforce 'the key to success'

Businesses which take the time to invest in their workforces will find that they reap dividends down the line, one expert has noted.

Ashley Ward, director at European Leaders, said many firms make the mistake of not investing time and effort into improving productivity and morale among their employees, and suffer as a result.

He noted that employees, including people in sales jobs, are "the single largest determinant of a business's success" and they therefore need to be made aware of how much they are valued by the organisation and what contribution they are making to the company.

"For so little investment, you get the biggest bang for the buck that you can out of improving the performance of your workforce," Mr Ward added.

Recently, Kevin Friery, clinical director at Right Corecare, said that companies aiming to boost the motivation of their staff can find that focusing on their wellbeing is an excellent way of preventing voluntary churn.

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Posted by Wayne Bly

Source: The Sales Director News