Paul Daley, director of HR consulting and services at Ochre House, said that companies which resist the migration to online recruitment, which includes sales jobs, will find themselves "stuck in the dark ages", as many modern candidates solely use this route.
He gave his endorsement to the idea of recruitment being conducted solely online, where both candidates and recruiters can utilise additional tools.
Mr Daley also noted that "social recruiting" can provide organisations with the ability to target advertising more closely, which can subsequently make the process more efficient.
However, he added: "At the moment, some people are using social recruiting and traditional methods, but sooner or later they're going to give up on the traditional methods or they'll be left high and dry. If you're not online you'll probably be out of business pretty quickly."
Last month, Lee Evans, a group recruitment manager, told the Recruiter that many organisations fail to successfully choose the right candidates and it is therefore important to partner with a firm which can "add value" and be able to network and headhunt effectively.
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Posted by John Oak and Wayne Bly
Source: The Sales Director News